r/xbox • u/F0REM4N Zerg Rush • 3d ago
News Double Fine does away with cookies on their official website
https://www.doublefine.com/about/cookies113
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u/BoBoBearDev 3d ago
I don't understand why many websites uses cookies especially there is no login or store.
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u/ShakeItLikeIDo 3d ago
For ads, no?
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u/Ukumio Touched Grass '24 2d ago
Some for ads, absolutely but the other major reason is for analytics.
Microsoft have a service (called Clarity) that uses cookies to record (anonymously) a user's session for the Webmaster to use for stuff like heat maps and click maps that show site makers how visitors use their site to help improve user experience.
For example, it's useful to know that 20% of users are clicking on the article image rather than article header to navigate to the article so that the site developer to make the image clickable as well (very basic example, but indicates what I mean).
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u/Siberwulf 2d ago
This. And A/B/n testing and personalized content. The goal is to drive engagement and sales (assuming the site has acquisition-based goals)
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u/Bunionsauce420 3d ago
Feels so smooth on mobile compared to a lot of sites these days. Not sure if it the cookies or if its that it has zero ads.
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u/sicsche 3d ago
It's a nice marketing gag, truth is that everybody is going to get rid off Cookies next year because Google is killing them in Chrome for something different.
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u/SpiralGray XBOX Series X 3d ago
This sounded weird to me. All the searching I did seems to indicate that Chrome is killing third-party cookies.
Can you provide a reference that's says it's all cookies? That just seems hugely problematic for, well, almost every web site.
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u/joerice1979 3d ago
Yes, website logins would be a bit of a show stopper without first party cookies, not sure any other technology can touch them for that, aside from lots of logins or aggressive password managers.
I guess if there is no need for logins on a site and no preferences to save, a cookie free site is workable.
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u/sicsche 3d ago
Yeah that tech exists, Google json auth or local storage. The later basically functions similar to your cookies, but is managed by your browser.
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u/joerice1979 3d ago
Aha, good show.
Cookies have had cryptographically secure children, seems quite sensible.
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u/sicsche 3d ago
If you no longer use third party cookies, there is little reason to keep them at all. There are alternatives for stuff you are doing with them, so if you clean up get completely rid of the old tech.
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u/SpiralGray XBOX Series X 3d ago
That doesn't answer my question, but regardless, Google can't basically demand that every company on earth rebuild their web sites and right now there are probably hundreds of thousands of sites that use them.
Source: retired software architect with 37 years experience
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u/Casey_jones291422 1d ago
It's not really a marketing gag. They just have no use for logins and such, it's just content pages with no reason to keep user information (other than the usual marketing jazz)
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u/imitzFinn XBOX Series X 3d ago
Ok but what kind of cookies are we talking about here ? (Joking btw I know what kind DoubleFine are talking about here but still)
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u/Black_RL 3d ago
Amen to that!